Omnipresent in most Positano photos is the colourful majolica-tiled dome of its main church (and the town's only real sight). If you are visiting at a…
Positano
Dramatic, deluxe and more than a little dashing, Positano is the Amalfi Coast's front-cover splash, with vertiginous houses tumbling down to the sea in a cascade of sun-bleached peach, pink and terracotta. No less photo-worthy are its steep streets and steps, flanked by wisteria-draped hotels, smart restaurants and fashionable retailers.
Look beyond the facades and the fashion, however, and you will find reassuring signs of everyday reality: crumbling stucco, streaked paintwork and even, on occasion, a faint whiff of drains. There’s still a southern-Italian-holiday feel about the place, with sunbathers eating pizza on the beach, kids pestering parents for gelato and chic signore from Milan browsing the boutiques. The fashionista history runs deep – moda Positano was born here in the '60s and the town was the first in Italy to import bikinis from France.
Explore Positano
- Chiesa di Santa Maria Assunta
Omnipresent in most Positano photos is the colourful majolica-tiled dome of its main church (and the town's only real sight). If you are visiting at a…
- SSpiaggia del Fornillo
From Positano's main beach, it's a gentle walk west, with an acceptable number of steps (hooray!) to Spiaggia del Fornillo. Toss off your stilettos and…
- SSpiaggia Grande
Spiaggia Grande probably isn't anyone's idea of a dream beach, with greyish sand covered by legions of bright umbrellas lined up like parked cars – and…
- FFranco Senesi
Nestled between trendy boutiques and lemon-themed ceramics shops, Franco Senesi is a bold, uncluttered exhibition space with rooms showcasing work by over…
- PPalazzo Murat
Just west of the Chiesa di Santa Maria Assunta, this palazzo is now a luxury hotel. It may be beyond your budget to stay here, but you can still visit the…
Top attractions
These are our favorite local haunts, touristy spots, and hidden gems throughout Positano.
See
Chiesa di Santa Maria Assunta
Omnipresent in most Positano photos is the colourful majolica-tiled dome of its main church (and the town's only real sight). If you are visiting at a…
See
Spiaggia del Fornillo
From Positano's main beach, it's a gentle walk west, with an acceptable number of steps (hooray!) to Spiaggia del Fornillo. Toss off your stilettos and…
See
Spiaggia Grande
Spiaggia Grande probably isn't anyone's idea of a dream beach, with greyish sand covered by legions of bright umbrellas lined up like parked cars – and…
See
Franco Senesi
Nestled between trendy boutiques and lemon-themed ceramics shops, Franco Senesi is a bold, uncluttered exhibition space with rooms showcasing work by over…
See
Palazzo Murat
Just west of the Chiesa di Santa Maria Assunta, this palazzo is now a luxury hotel. It may be beyond your budget to stay here, but you can still visit the…
Featured videos
Italian Road Trip: From Napoli to Amalfi
3:26
Guidebooks
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